Small Enterprise Improvement Heart to supply enterprise coaching

shenandoah valley sbdcThe Shenandoah Valley Small Enterprise Improvement Heart is poised to be an integral a part of a number of ongoing enterprise progress packages that Virginia Gov. Ralph Northam’s workplace just lately awarded Virginia Statewide Enterprise District Resurgence Grants.

Administered by the Virginia Division of Housing and Neighborhood Improvement, the Virginia Statewide Enterprise District Resurgence Grant helps traditionally economically deprived communities and enterprise districts which were disproportionately impacted by the pandemic.

The Metropolis of Harrisonburg was awarded $100,000 in funds, with $50,000 going to the Bricks and Clicks Enterprise Retention Program and $50,000 going to the B-Cubed (Black- and Brown-owned Enterprise or B3) Development Program. Led by Harrisonburg Downtown Renaissance (HDR), Bricks & Clicks is a partnership between Harrisonburg Financial Improvement (HED), the Shenandoah Valley Small Enterprise Improvement Heart (SVSBDC), and JMU’s Faculty of Skilled and Persevering with Schooling.

The “Bricks” a part of this system focuses on utilizing technical help and coaching to assist present companies improve storefront advertising and marketing, with the “Clicks” portion geared in direction of bettering a enterprise’s on-line presence and e-commerce.

B-Cubed, led by the Harrisonburg-Rockingham Chamber of Commerce, brings collectively HDR, HED, SVSBDC, and JMU in an revolutionary program that goals to domesticate a welcoming tradition that can entice new Black- and Brown-owned enterprise ventures to the realm and encourage growing funding from present companies within the Harrisonburg economic system.

The Metropolis of Waynesboro was awarded $116,000 for the Waynesboro Renaissance mission, an initiative geared to assist small enterprise restoration downtown and create a path to a Waynesboro renaissance. The grant will probably be used to supply funding to small enterprise house owners for marketing consultant providers, marketing strategy improvement, technical help and coaching; increase the present façade grant program to a bigger space which is able to cowl a higher variety of women-owned, minority-owned, and immigrant-owned companies; improve the Waynesboro at Work collection of entrepreneur success tales; create and implement shopper advertising and marketing packages; and to replace a 2012 housing research evaluating residential alternatives within the downtown space. The SVSBDC will help within the supply of marketing consultant providers, marketing strategy improvement, technical help, and coaching.

“SVSBDC Assistant Director Allison Dugan and Enterprise Advisor Diane McCarthy have been instrumental within the improvement of all of those packages, which have already delivered huge profit to the area’s small enterprise neighborhood. Along with the mitigation of COVID challenges and assist of enterprise house owners from numerous backgrounds, the SVSBDC has helped craft extra focused, personalised providers for enterprise house owners all through the area. This funding will permit these initiatives to develop for even higher financial affect,” stated SVSBDC Director Joyce Krech.

The SVSBDC has been a significant contributor to the enterprise response efforts throughout COVID, not solely of their conventional roles as enterprise advisors, connectors, and coaching suppliers, however within the formation of the Harrisonburg-Rockingham COVID-19 Enterprise (Response) Resilience Taskforce and the SAW (Staunton Augusta Waynesboro) MSA (Metropolitan Statistical Space) Restoration Job Pressure. Moreover, SVSBDC has been a important hyperlink in aiding small companies in understanding and navigating a variety of nationwide, regional, and native financial reduction packages.

Discover extra details about B-Cubed at, Bricks & Clicks at, and the Waynesboro Renaissance mission at

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